{"id":1032,"date":"2018-01-01T19:16:08","date_gmt":"2018-01-02T00:16:08","guid":{"rendered":"https:\/\/www.artik.com\/toronto-blog\/?p=1032"},"modified":"2025-09-25T00:58:45","modified_gmt":"2025-09-25T04:58:45","slug":"utkata-yoga","status":"publish","type":"post","link":"https:\/\/www.artik.com\/toronto-blog\/utkata-yoga\/","title":{"rendered":"Utkata Yoga has built a unique brand in Toronto"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p><a href=\"https:\/\/utkatayoga.com\/\">Utkata Yoga<\/a> is&nbsp;a Toronto startup bringing yoga into offices across Toronto.<\/p><blockquote><p><em>Canada&rsquo;s first and only 30-minute office chair yoga service that requires nothing but the chair you&rsquo;ve been sitting in all day! No yoga mat, no yoga clothes, and no yoga experience are needed!<\/em><\/p><\/blockquote><p>For a&nbsp;flat rate, an Utkata yoga instructor will come to your office and lead a half-hour yoga class, and all you need is an office chair to perform these invigorating yoga moves.<\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/BV7sALfAKwl\/\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by Utkata Yoga (@utkatayoga)<\/a> on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2017-06-29T17:55:13+00:00\">Jun 29, 2017 at 10:55am PDT<\/time><\/p>\n<\/div>\n<\/blockquote><p><script async=\"\" defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p><p>We were inspired by Utkata&rsquo;s unique business model which has earned it a <span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/utkatayoga.com\/about\/\">ton of press<\/a><\/strong><\/span> and some<strong><span style=\"color: #0000ff;\"> <a style=\"color: #0000ff;\" href=\"https:\/\/utkatayoga.com\/clients\/\">big name clients<\/a><\/span><\/strong>, and we were also inspired by Utkata&rsquo;s unique branding.<\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BG7LxkhE_BZ\/\" target=\"_blank\" rel=\"noopener noreferrer\">Let&rsquo;s make yoga accessible to everyone! #internationalyogaday #chairyoga #yoga<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">A post shared by Utkata Yoga (@utkatayoga) on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-06-21T17:22:41+00:00\">Jun 21, 2016 at 10:22am PDT<\/time><\/p>\n<\/div>\n<\/blockquote><p><script async=\"\" defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BQA7WFtBN8Y\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stretch, refresh and recharge with a few minutes of #office #chairyoga! Wear anything&ndash; dress, high heels, suits&ndash;all are welcome! Find us at the Wellness Spa, aisle 100. #hrpa2017 #wellness #fitness #health #corporate #toronto @hrpa_organization #hrpa #hr<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">A post shared by Utkata Yoga (@utkatayoga) on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2017-02-02T15:37:07+00:00\">Feb 2, 2017 at 7:37am PST<\/time><\/p>\n<\/div>\n<\/blockquote><p><script async=\"\" defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p><p>If your company has a&nbsp;unique business model, you&rsquo;ll need to build word of mouth through strong branding and a professional appearance. We love Utkata&rsquo;s white-on-black logo which can be found on their<span style=\"color: #0000ff;\"><strong> <a style=\"color: #0000ff;\" href=\"https:\/\/www.artik.com\/custom-t-shirts.html\">custom printed t-shirts<\/a>,<\/strong><\/span> their<strong><span style=\"color: #0000ff;\"> <a style=\"color: #0000ff;\" href=\"https:\/\/www.artik.com\/custom-trade-show-essentials-toronto\/custom-banners-with-stands-toronto.html\">Toronto trade show banners<\/a><\/span><\/strong> and across <span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/utkatayoga.com\/\">their website<\/a>.<\/strong><\/span><\/p><p>Read the <a href=\"http:\/\/startupheretoronto.com\/toronto-news\/take-a-seat-please-and-then-start-moving-in-it-with-utkatas-workplace-yoga-program\/\">full interview<\/a> with Utkata founder at <span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"http:\/\/startupheretoronto.com\">StartupHereToronto<\/a>.<\/strong><\/span><\/p><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/BJTB87FBT5A\/\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by Utkata Yoga (@utkatayoga)<\/a> on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2016-08-19T16:41:25+00:00\">Aug 19, 2016 at 9:41am PDT<\/time><\/p>\n<\/div>\n<\/blockquote><p><script async=\"\" defer src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p><p>As you develop your own company&rsquo;s brand, here are a few&nbsp;<strong>lessons to take from Utkata Yoga<\/strong><\/p><p>1. Build an audience of fans in your niche as Utkata has done with the yoga community on their <a href=\"https:\/\/www.instagram.com\/utkatayoga\/\">Instagram<\/a><\/p><p>2. Reach new audiences through public talks and local events, like Utkata founder Inna did at TechTO,<\/p><p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/MAIpRjOoHiE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p><p>3. Show up to tradeshows&nbsp;related to your field and make an impression with a <span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/www.artik.com\/custom-trade-show-essentials-toronto.html\">unique&nbsp;tradeshow display<\/a><\/strong><\/span><\/p><p>4. Design your logo to suit your brand<\/p><p>5. Give your team matching screen printed t-shirts and uniforms to build a professional appearance!<\/p><p>6. Do amazing work and let word of mouth earn you new clients.<\/p><p>7. Take a stretch!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Utkata Yoga is&nbsp;a Toronto startup bringing yoga into offices across Toronto.Canada&rsquo;s first and only 30-minute office chair yoga service that requires nothing but the chair you&rsquo;ve been sitting in all day! No yoga mat, no&nbsp;[..]&nbsp;&nbsp;&nbsp;<a class=\"moretag\" href=\"https:\/\/www.artik.com\/toronto-blog\/utkata-yoga\/\">Read More<\/a><\/p>\n","protected":false},"author":3,"featured_media":1033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[70,77],"tags":[87,98],"_links":{"self":[{"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/posts\/1032"}],"collection":[{"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/comments?post=1032"}],"version-history":[{"count":10,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/posts\/1032\/revisions"}],"predecessor-version":[{"id":4009,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/posts\/1032\/revisions\/4009"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/media\/1033"}],"wp:attachment":[{"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/media?parent=1032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/categories?post=1032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artik.com\/toronto-blog\/wp-json\/wp\/v2\/tags?post=1032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}